Commercial Proposal
Establishing a Cosmetology Clinic in Poland
Partner Group Network offers a comprehensive solution for opening and developing a cosmetology clinic in Warsaw, Poland.
The document includes key recommendations for establishing an operational business in the EU, franchise development, service support for clinic launch, as well as financing options and further business expansion. This proposal has been developed based on a thorough study of your business and the provided documents.
Key Recommendations: Establishing an Operating Business
Opening the First Clinic in Warsaw
It is recommended to establish this at your own expense, focusing on the Polish and, in perspective, the European market.
Demonstrating Real Revenue
To show profitability and consumer demand to strengthen the project's position in the eyes of investors.
Budget for Investor Search
It is not recommended to spend the budget on investor search at this stage, as this is unlikely for a number of objective reasons.
Based on our practice and experience, attracting investment for a startup project in Europe is extremely difficult, especially without a confirmed existing cash flow and client base in Europe. To demonstrate a successful business model and build trust with investors, we recommend starting with the opening of the first clinic in Warsaw.
Franchise Development
Franchise Model Preparation
We support prepared franchise model options based on the successful operation of the clinic in Ukraine, as well as the future development of the project in Poland, which will provide an additional business development tool.
Attracting Investors and Franchisees
In our opinion, investors and franchisees should be attracted using examples of operational facilities. Test options for developing these franchise sale proposals can be explored with minimal associated costs.
It is necessary to mitigate risks for investors, as the model will be tested in two different markets – Ukraine and Poland. It is also important to ensure business scalability.
Service Support for Launching a Clinic in Warsaw
For the successful launch of a clinic in Warsaw, it is necessary to organize the process in accordance with European business standards. We offer a list of services with estimated European prices (Poland), required for the opening and support of the project.
Total estimated budget for opening the first clinic: 180,000 –200,000 €.
Why Warsaw?
Promising Market
Poland is a rapidly developing cosmetology market, with high purchasing power among the population and a low barrier to entry compared to other EU countries.
Convenient Location
Proximity to Ukraine will allow easier business management and minimize transportation and logistics costs.
Business Trust
European registration and an operating clinic strengthen investor confidence.
Options for Geographic Expansion
1
Lithuania - Vilnius, Latvia - Riga
Convenient geographical location, a large number of Ukrainian citizens, no language barriers.
2
Ireland - Dublin
As preparation for entering the UK market, but Ireland is an EU country.
3
Romania - Iasi or Bucharest
The country is part of the European Union, logistically convenient for specialists from Chernivtsi. High average check for similar services in central cities.
Financing Options
Own Capital
It is recommended to consider 100% self-funding for the Warsaw project.
This option saves time for market entry with optimal costs.
Partnership
Finding a European partner willing to share risks and invest part of the capital in the project at the initial stage will be quite challenging.
Investment
Highly difficult at this stage.
In practice, European investors are quite cautious towards Start-Up projects.
Franchise
After a successful launch of the first clinic in Europe, one can start working with a franchise model and attract franchisees willing to invest in business development.
Crowdfunding and fundraising: We can explore this matter on European crowdfunding platforms as a bonus, should we participate in the project management for launching the first clinic in the European Union.
Next Steps for Project Development
1
Preparation of a detailed work plan and budget
Creation of a precise work plan that will allow for the assessment of investments, launch costs, and clinic profitability in Warsaw.
2
Market analysis
Studying competition, service requirements, prices, and demand for medical services in Poland.
3
Work on implementing the franchise model
Implementation of a franchise program that will be attractive to investors and allow business scaling in the EU.
4
Project presentation to investors
Presenting the business plan to investors to attract capital for the development of a clinic network.
We are ready to support you at every stage of project implementation.
A successful start in Warsaw will become the foundation for scaling the business in the EU and attracting investments.
PGN Project Management
Should you agree to proceed with the project of opening a clinic in Poland, for its successful launch and further development, we plan to engage a team of experienced consultants and partners from PGN (Partner Group Network) and take on partial or full project management of this facility.
Real Estate Search
Negotiations with agents, property owners
Premises Renovation Management
Estimates, team selection, deadline control, invoices, material supply
Legal Support
Lease agreements, contracts with contractors, personnel, registration of patents and trademarks
Accounting Support
Registration with Polish tax authorities, management and accounting of expenses and profits
Personnel Management
Work with HR agencies, interviews, meetings, coordination with owners
Working in close coordination with you and your team in Ukraine, we will ensure effective management, professional expertise, comprehensive support, and project management at all stages of project implementation.
Project Management Options
Super Fast Option
9000 EUR per month
Optimal Option
7000 EUR per month
Standard Option
5000 EUR per month
This amount may vary depending on the scope and complexity of tasks.
The price does not include third-party services that we cannot control, such as various service providers, Google, Facebook, government tariffs, etc.
Investing with Partner Group Network
After launching the first clinic and starting work with franchising and investors, Partner Group Network will offer its members and partners the opportunity to become co-investors in the project, provided an attractive investment strategy and fundraising strategy are developed.
This can be a strong argument for potential investors, demonstrating our readiness for joint investment.
Additional Service: Board of Directors Consultations
Non-Executive Director's Role
Partner Group Network will serve as your long-term strategic consultant, focusing on fundraising, international expansion, exit strategy, and corporate governance.
Board Meeting Schedule
Four times a year (quarterly); both online and in-person.
Operational Matters
Between board meetings, you can consult us on operational matters.
PGN Representatives
Mr. Vitaliy Drut and Mr. Denis Yuzhakov, with internal support from 10 highly qualified colleagues.
We charge a fee of €20,000 per year (€5,000 per quarter) plus travel expenses, if any.
Benefits of Working with PGN
Team of Professionals
Experience in implementing international projects
Comprehensive Support
Project management, legal consultations, marketing strategy
Flexible Approach
Team composition adjustments and project scaling
Partnership
We are not just partners; we are your team
PGN offers a comprehensive solution for launching a clinic in Poland. This proposal is preliminary but provides a clear understanding of how to proceed with achieving the stated goals.
It makes sense to develop a roadmap for further actions upon your agreement to cooperate within the framework of contractual relations.
Partner Group Network Contacts
Partner Group Network is prepared to provide you with a detailed presentation including information about our board advisory services and our resumes upon your request.
Contacts:
Tel: +380637352794 (WhatsApp)( UA)
Tel: +441615540150 ( UK )
Tel: +370 600 22499 ( LT )
